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SH Group's Key Leaders

Group Chairman

Yeoh Soo Hock

CA(M), CPA, CMIIA, ACTIM, ASEAN CPA

Over 30 years experience streamlining finance, tax and corporate advisory in Malaysia.

SH Yeoh is the Group Chairman and founder of SH Group with over 30 years’ experience in finance, tax and corporate consultancy.

He began his career in the early ‘80s and obtained his professional qualification after his articleship at Coopers and Lybrand, Penang, Yeoh moved into the corporate sector and participated in the  corporate exercises at Ban Hin Lee Bank Berhad, Penang in 1990.

In 1993, Yeoh was made a partner in a public accounting firm. During his tenure, he actively assisted small and medium scale enterprises (SMEs) in corporate restructuring besides nurturing them in various stages of business development.

In 1996, Yeoh started SH Yeoh & Co with a diverse team of experienced and qualified personnel. Together, they embarked on building the group of companies from strength to strength in the fields of audit, tax management and management consultancy.  He has also successfully assisted in the IPO exercises of clients on the Bursa Malaysia Securities Berhad.

 

Group CEO

Pun Li Ling

CA(M), FCCA

Tax specialist over 25 years experience.

With almost 30 years’ tax experience to her credit, Li Ling began as an audit associate and later as a tax associate in the early ‘90s. In 1995, she was admitted as an associate member of the Chartered Association of Certified Accountants (ACCA), UK and was duly promoted to Assistant Tax Manager.

Li Ling joined SH Tax Services in 1996 in the capacity of  Tax Manager. Here, she became actively involved in personal and corporate tax planning and advisory which included services such as tax incentives, investigations and transfer pricing assignments. Her contributions prompted her advancement to Tax Director in 1998.

Li Ling now leads the group as the Group CEO.

Audit Partner

Lim Bun Chang

CA(M), FCCA

Over 25 years experience managing audit implementations and ongoing services.

A graduate from Tunku Abdul Rahman College, Bun Chang began his career in the early ‘90s as an auditor in Kuala Lumpur. In 1993, he became an Audit Supervisor in one of Penang’s medium sized accounting firms. The mid ‘90s saw him successfully qualifying as a member of the Chartered Association of Certified Accountants (ACCA), UK and Malaysian Institute of Accountants (MIA) .

In 1996, Bun Chang joined SH Yeoh and Co as an Audit Manager. He grew from Audit Manager to Audit Principal and has been an Audit Partner with the group since 2002.

 

Business Outsourcing Director

Shareen Tan Chye See

CA(M), MSc Accounting & Finance

Over 15 years experience managing service implementations in finance, HR and GST.

Shareen began as an Audit Assistant with SH Yeoh & Co in 2007. She later took a sabbatical to pursue a Masters degree in the UK and rejoined the group as Consulting Senior Executive at SH Associates Consulting in 2010. Thereon, her career advanced with several promotions to her position as Director in  2019.

A Chartered Accountant with the Malaysian Institute of Accountants (MIA), Shareen’s expertise is in managing internal audit assignments for public listed companies and sizable SME companies in addition to accounting support services and payroll outsourcing services.  She is also well versed in human resource matters and provide consultancy and support in those areas.

Tax Director

Soh Wan Foon

CPA (Australia)

Over 15 years experience managing tax compliance and GST implementation.

Wan Foon’s career in tax began at PriceWaterhouseCoopers Taxation Services, Penang back in 2003. There, she advanced to the position of Tax Consultant in 2006.  In that same year, she successfully became an associate member of CPA, Australia. Wan Foon joined SH Tax Services in 2011 as Assistant Tax Manager and grew from there. Her expertise involves personal and corporate tax planning, tax audit assignments, Customs (RMCD) appeals and all other tax related issues. She is currently the Operation Director for tax department.
Associate Tax Director

Yong Mei Sim

BSc (Econ), MST

Over 35 years experience in Malaysian taxation matters

Mei Sim is  the Technical Director for tax department .  With 35 years’ experience under her belt in Malaysia’s Inland Revenue Board (IRB), she was exposed to various areas of tax including payroll taxes, field and desk audits.  Her vast knowledge in Malaysian taxation gained her an illustrious reputation.  Mei Sim is often invited to share her valuable experience and expertise as an esteemed speaker with the Malaysian Institute of Accountants (MIA), Chartered Tax Institute Malaysia (CTIM) and the Federation of Malaysian Manufacturers (FMM) throughout the country

Audit Senior Manager

Koo Sock Thin

FCCA

Over 10 years experience in specialized audits over a wide range of industries.

A chartered accountant with the Malaysian Institute of Accountants (MIA) and a member of the Chartered Association of Certified Accountants (ACCA). Sock Thin started her career with SH Yeoh & Co as an audit assistant in 2008. Today, she is the group’s Audit Senior Manager.

Her time with the group saw the development of her expertise in statutory audits covering a wide range of industries such as manufacturing, property development, plantation, poultry farming, investment holding and engineering services. Sock Thin’s experience also includes due diligence reviews, examination of solicitor’s clients’ accounts and company business evaluation.